An article from a young site, solareedge.com.ua made it into Google AI Overview in three months

01Context and task

solareedge.com.ua is the site of a solar power plant installer (Chernivtsi, in business since 2014). Google indexed the domain on 22 April 2026; before that it had virtually no organic visibility.

The niche is competitive: large EPC players, DTEK, regional utilities with their own reference pages. For a young domain, fighting head-on for commercial keywords (“turnkey solar plant”) is long and expensive.

Task: gain visibility faster than the classic build-up of domain authority allows — through informational queries, where the format of the answer counts for more than the age of the site.

02Hypothesis

We tested it on a single intent — increasing capacity when connecting a solar plant. It’s a warm informational query that leads naturally to an installation order.

03What we actually did

The hero article: /blog/zbilshennya-potuzhnosti-pry-pidklyuchenni-ses, published on 06.05.2026. It was written to an AEO structure from the start (GS Playbook); there was no earlier version. So what follows isn’t a before/after but the actual elements that made the page quotable for AI.

A direct opening paragraph (answer-first)

The article opens with a finished statement rather than a “nowadays” preamble:

H2s written as the user’s questions

The article’s real headings (not “Our services”):

• Як рахується плата за збільшення потужності
• Швидкі факти про збільшення потужності у 2026
• Послідовність процедури збільшення потужності
• Часті запитання

Quick Facts and numbers in structured form

The Quick Facts block presents the key numbers so they’re easy to extract:

FAQ + Schema, internal links

• FAQ: Five real questions at the end of the article (“Скільки коштує збільшення потужності з 5 кВт до 30 кВт”, “Чи можна збільшити потужність на ФОПа?” and so on) marked up with FAQPage.
• Schema: Article + FAQPage + LocalBusiness JSON-LD.
• Internal links: from the article to the plant pages (10 / 30 kW) and regional pages, so warm informational traffic leads to the commercial pages.
• Hygiene: auto-generated llms.txt and identical figures across the whole site. This is general practice for AI; we don’t claim a direct causal effect of llms.txt on getting into Google AIO.

04Evidence

The article was published on 06.05.2026; the first recorded mention in Google AI Overview came in July 2026. Two real screenshots of live results show Solare Edge among the sources Google builds its answer from, credited right next to the points inside the AI Overview body.

Google AI Overview · query: “як збільшити потужність електроенергії в будинку” · July 2026

Solare Edge is credited in the “Payment” and “Technical work” points of the answer, plus a source card in the panel on the right.

Google AI Overview · query: “скільки коштує збільшення потужності електропостачання” · July 2026

Solare Edge in the answer’s opening paragraph (“Solare Edge +2”) and in the “Additional costs” block, plus a source card.

Queries where the site appears in AI Overview and the top results

Positions and impressions come from GSC; volumes and difficulty (dif) from Serpstat, g_ua database.

How to verify

Enter the query in Google (region Ukraine, Ukrainian language) and look at the AI Overview block — solareedge.com.ua should be among the sources. AI Overview depends on region and personalisation, so the result can differ between sessions and users.

05Results over time

The clicks and impressions curve straight from the Google Search Console interface (a real screenshot). Growth from ~0 in early May (the domain was indexed on 22.04) to peaks of 80+ clicks a day in late July.

Google Search Console · solareedge.com.ua · 3 months (30.04–29.07.2026)

2.38K clicks / 97.1K impressions / CTR 2.4% / avg. position 10.1. Top queries: “сонячні панелі чернівці”, “solare edge”, “зелений тариф україна 2026”.

06Limitations and what didn’t work

• Google AIO ≠ other engines. In our check, ChatGPT (Bing index) as of July 2026 neither showed nor cited this article — a citation in Google AI Overview doesn’t carry over automatically to ChatGPT or Perplexity.
• Personalisation. The set of sources and the AI Overview itself change with region, language and user history — this is a snapshot, not a constant.
• Attribution. The whole increase can’t be attributed to Schema or llms.txtalone; it’s a combination of factors, and part of the growth comes from the young site simply being indexed.
• Incomplete period. July is cut off at the 25th; a full month would be higher.

07Conclusion

In three months a young domain achieved measurable organic growth, and its article entered Google AI Overview on an informational cluster. The case supports a narrower claim than “AEO replaces SEO”: for informational queries, clean structure and direct answers give AI a reason to cite even a new site — provided the facts are consistent and verified.