GEO/AEO optimization
Build presence in answers from ChatGPT, Gemini, Perplexity, Claude and Google AI Overview. Free AI traffic, first-touch trust, and leads from channels where competitors aren’t working yet. From $500/month.
How GEO and AEO differ from classic SEO
Classic SEO ranks a page in Google’s top 10 and waits for a click. GEO and AEO place your brand inside the AI-generated answer — where users get ready information and often never click through.
The old approach
The new approach
Classic SEO and GEO don’t compete — they work together. The technical foundation (Core Web Vitals, structured data, load speed) remains mandatory. On top of it: structure for AI — compact citable blocks, Q&A markup, strong E-E-A-T.
Otherwise, your competitor — not you — will feature in the answer about your niche.
How we implement: 5 steps
Each step runs in parallel with classic SEO support — without pausing your current organic traffic.
Initial AI audit
We check the technical state of the site, structured data, Core Web Vitals. We analyze current site visibility in neural networks. We benchmark — who AI cites in your niche now and why your site isn’t there yet.Strategy + KPI alignment
We define priority AI channels, target queries, user intent clusters. We lock in metrics: Citation Recall, Impression Score, Citation Precision. We agree the plan with you.Technical setup
We extend Schema.org markup (article, FAQ, instruction, organization, product), add author markup with profile links, optimize load speed, configure access for OpenAI, Anthropic and Google bots.Content restructuring, entity cluster and authorship
We rewrite key blocks into a format that neural networks pick first — short 40–80 word fragments with the target query in the first words. We build a connected entity system around your brand. We build strong E-E-A-T.PR citations, tracking and reporting
We earn mentions in industry media — that’s how “according to…” forms in AI answers. We track the dynamics. Monthly report — real numbers, no “marketing fog”.Typical implementation duration — 2 to 6 months at launch, depending on site scope and technical baseline. Exact timing is estimated on the free 30-minute call.
What’s included in GEO and AEO services
Six work directions that together give your site full AI visibility. Each runs in parallel, without pausing your current SEO.
Technical site preparation
We extend Schema.org markup (article, FAQ, instruction, organization, product), add author markup with LinkedIn and Facebook links. We validate JSON-LD, open access for bots of all AI platforms. Bing Webmaster — so you appear in Copilot.Content for neural networks
We write short Q&A and FAQ blocks that AI picks first. We prepare detailed expert articles per E-E-A-T criteria, with original statistics, expert quotes, comparison tables.Entities, intents, knowledge signals
We build a connected entity cluster around your brand (technology + platform + result). We work with user intents so AI understands which queries your content answers best.External citations
We earn mentions in industry media, G2 and Clutch profiles, LinkedIn posts, expert podcasts. That’s exactly how “according to…” forms in AI answers.Site authorship
We configure four elements: named expert (founder or specialized team member) + 2–3 sentence biography + Person schema with profile links + embedded quote in the text with concrete numbers.Visibility monitoring
Monthly we show the dynamics: how many blocks are cited, at what positions, how accurately AI reproduces the text.Which niches benefit most from GEO and AEO optimization
The biggest returns come in sectors where your buyers ask neural networks before making decisions.
B2B SaaS
Get into AI answers for queries like “best CRM for [industry]”, “[tool] vs [competitor]”, “how to choose [software]”. The decision cycle is long — each mention can move you into the client’s shortlist.Fintech and crypto
In answers about licenses, regulations, payment products, compliance. Regulatory content is especially effective — AI trusts sources with legal specifics.E-commerce and online stores
Comparison queries “best [product] for [scenario]”, “what to choose between X and Y”. Product markup, reviews, comparison tables — AI reads product attributes and recommends your store specifically.EdTech and education
Queries about courses, programs, qualifications. Author trust + clear program descriptions work here.B2B service companies
Legal, consulting, development agencies. Partner team expertise and authorship combined with jurisdictional coverage — the format AI cites most often.How much GEO site optimization costs
Basic package — from $500/month. That’s enough to start building presence in neural networks.
For small sites and companies starting to build presence in AI answers.
- Initial AI audit
- Basic Schema.org markup
- 5–7 key blocks rewritten for AI
- 2 expert Q&As per month
- Monitoring 2 priority AI channels
- Monthly report
Full content rebuild, authorship and PR citations — for businesses that want leadership in AI channels.
- Everything in Basic
- Full site markup (article, FAQ, product)
- Site-wide content restructuring
- 4 expert materials per month
- 3–5 external mentions (media + LinkedIn)
- Full authorship (4 elements)
- Monitoring all 5 AI channels
- Monthly report + recommendations
For large brands with multi-regional presence and need for a dedicated team.
- Everything in Pro
- Multi-regional structure
- Knowledge graph and entity cluster
- 8+ materials per month (content factory)
- Full PR campaign
- Authorship for entire team
- Dedicated manager + analyst
- Weekly dashboard
For large projects and multi-regional campaigns — Enterprise tier with a dedicated manager and analyst. Free 30-minute call with the founder — precise assessment for your site and a concrete plan for the first 90 days.
What you lose by not starting now
Without an AI strategy, your brand faces four real risks in 2026.
Competitors capture your category in AI answers
On key questions (“price”, “best provider”, “what to choose”). Whoever enters first holds longer — neural networks have a trust period for sources.
False or outdated data about your company already appears in AI answers
AI “learns” from open sources without your input — and when a client asks about you, the answer may not match your product reality.
Zero-click environment
User gets a ready answer in generative search and never reaches your site. If you’re not in the answer — you don’t exist for this client.
More expensive lead
You’re forced to compensate lost organic visibility with paid traffic. CPL from AI channels is typically 3–7× lower than paid advertising (industry estimate).
Early window. Competition in AI channels is still lower than classic SEO. Entering in 2027 will be more expensive and slower — neural networks will have established trusted sources in your niche, and displacing them will be harder.
How long site promotion takes
First mentions appear within months, stable presence builds throughout the year.
Technical foundation and first mentions
Initial audit, markup restructuring, rewriting key blocks. First mentions appear in open AI channels (e.g. Perplexity with direct source links) — typically faster than stable positions in classic SEO.
Cluster expansion
Entity cluster expansion, authorship rollout, Q&A markup site-wide. Share of cited blocks grows, mentions appear in other AI channels.
Stable presence
Stable presence in generative answers, scaling to additional niches, PR citations in industry media. The site becomes one of the priority sources for AI answers in your niche — a long-term asset.
Exact timing depends on three factors:
→ Site baseline — how ready the technical side and current SEO are.
→ Niche competition — medicine and finance are harder than niche B2B services.
→ Target AI channels — Google AI Overview joins slower than open AI chats.
Exact estimate on a free 30-minute call.
How we measure results: 3 Princeton GEO metrics
Princeton GEO Study (KDD 2024) — academic methodology that lets us compare results across clients and AI channels. Real dynamics, not “we feel you’re growing”.
How many of your site’s blocks AI actually cites in generated answers.
At what position your citation appears inside the AI answer.
How accurately AI reproduces your text without paraphrasing.
AI is already citing us. Real examples from different niches.
AP.education
Educational platform with massive organic visibility across educational programs.
Scale organic visibility and get into AI answers about choosing online education.
Citation in Google AI Overview for “higher education online” query among Ukrainian universities.
Gofaizen & Sherle
Legal-tech with regulatory expertise in crypto licensing.
Position as expert source in AI answers about crypto licenses across jurisdictions.
Cited in Google AI among top VASP license service providers in Europe and Switzerland.
AML Certification Centre
Certification center for anti-money laundering specialists.
Get the brand into AI answers for queries about AML certification and compliance officer training.
Citation in Google AI Overview among Alternative Training Providers for “aml certification” query.
Tsentr Oka
Network of premium ophthalmology clinics in Kyiv.
Increase visibility in local medical search and AI answers about cataract treatment.
Citation in Google AI among leading Kyiv clinics for “cataract treatment Kyiv” query.
GardenPark
Full-cycle landscape company — design, planting, auto-irrigation.
Enter AI answers for commercial queries about landscape design ordering.
Citation in Google AI among top landscape companies in Ukraine for “order landscape design” query.
Handyman Plano
Home services provider in Plano, Texas — sub-niche local SEO.
Local promotion in the competitive Dallas-Fort Worth metro service niche, focused on AI channels.
Visibility in AI answers for local “handyman services plano tx” queries — a new geography for Chyzh Agency.
Why choose Chyzh Agency for GEO
Not “another SEO agency that added GEO to the pricelist”. We’ve worked in digital since 2011, with a dedicated GEO practice since 2023.
Proven SEO foundation
20,000+ keywords of client sites in Google TOP-1. GEO won’t work without strong classic SEO — and that foundation is already here.
Multidisciplinary team of 12 specialists
4 SEO specialists, 2 content strategists, 3 developers, 2 designers, PM. You don’t pay for coordination between three contractors or wait for them to align.
Proprietary GEO methodology
Built on Google patents and academic research (Princeton GEO Study, AgentGEO). You get not “let’s try something”, but a proven process with a predictable direction.
Frequently Asked Questions
What's the difference between GEO and AEO?
GEO is the broad work scope for all generative neural networks. AEO is the narrower part, focused on short 40–80 word blocks that AI picks as a ready answer. In practice we don’t split them in our service package — artificial separation just inflates the price for the client.
Will GEO replace classic SEO in 2026?
No. Classic SEO remains the foundation — Google still processes over 8 billion queries per day. Pew Research records −50% clicks when AI answers appear, so both approaches work in synergy. We do both, without forcing you to choose one.
Which neural networks cite most often?
AI chats with open architecture cite faster. Google’s generative search joins slower due to stricter trust filters. Claude prefers authoritative sources with full authorship. Gemini cites moderately. Strategy: first build presence in fast channels, then in slower ones.
What is site authorship and why configure it?
Authorship is the mechanism through which Google considers author expertise in ranking (confirmed by the 2024 Google API documentation leak). 4 elements: named expert + biography + Person schema with profile links + embedded quote with specifics. 96% of citations come from sources with strong E-E-A-T.
Can GEO results be measured?
Yes — through three Princeton GEO Study metrics (KDD 2024). Citation Recall (how many blocks AI cites, ≥ 50% by week 4), Impression Score (citation position, top-3), Citation Precision (reproduction accuracy, ≥ 80%). You see each metric separately in the report.
Do I need to change site structure before GEO?
In most cases — no. We adapt GEO to your existing structure: rewrite key blocks into compact format, add Q&A and article markup, strengthen the entity system and configure authorship. We clarify this on the free initial audit — no obligations.
A word from the specialist running your account
“In my years in SEO I’ve seen four major algorithm shifts: Google Hummingbird (2013), Google RankBrain (2015), the rise of Google Medic Update concept (2018), Google I/O (2026). Only in GEO and AEO can changing 5% of content lift visibility by 40%. No other channel delivers that kind of return — and this window of opportunity won’t stay open forever.
Dmytro PopryadukhinHead of SEO Strategy · Chyzh Agency
Ready to put your site into AI answers?
Free GEO/AEO audit + 30-minute call — assessment of your site and a ready plan for the first 90 days. No obligations.
Or write directly: hello@chyzh.agency