Turnkey Influencer Advertising
Strategy, influencer sourcing and vetting, integrations that feel native yet are transparently labeled, and clear reporting by UTM and promo codes. A preliminary media plan and an estimated budget within 24 hours of the brief. Chyzh Agency has been in digital since 2011, with 50+ projects across 18 countries.
What the influencer advertising service includes
Subheading: We run the campaign like a product — from strategy to the final report — removing the usual risks: brand safety, content rights, deadlines.
Strategy and KPIs
Goals, audiences, formats, brand safety, measurement setup: reach, ER, CTR, promo code, and UTM.Creative and scripts
A brief for the influencer, integration scripts, pre-moderation before it goes live.Sourcing and communication
Selection with anti-fraud checks, shortlist sign-off with you, full communication with the influencers.Integration production
Monitoring the posts and adjusting as the campaign runs.Legal support
Contracts, content rights, correct advertising labeling.Reporting
Interim updates plus a final report showing actuals against KPIs.Quality control: pre-moderation of every integration and 2 rounds of edits within the brief. That settles the “influencers are chaotic” objection — the process is managed.
Influencer sourcing and vetting: anti-fraud and brand safety
Subheading: We pick an influencer not by follower count but by audience fit and honest metrics. Every profile goes through an anti-fraud check before it reaches your shortlist.
Selection criteria
Topical fit, audience geo and demographics, engagement (ER against the niche median), view quality, collaboration history.Anti-fraud indicators
ER that sharply deviates from the niche median; abnormal view spikes; a share of followers with no activity or profile photo; suspicious traffic sources.Validation through clicks
At the test stage we validate quality through UTM and promo codes — real clicks, not just the “pretty” profile numbers.Shortlist for sign-off
We build a shortlist with transparent metrics and get your final approval before launch.Formats and platforms: Stories, Reels, YouTube, TikTok, Telegram
Subheading: We choose the format for the business goal, not “just because.” Reach and performance are covered by different formats.
Stories (Instagram)
Quick contact and link traffic; a short life cycle.Reels / Shorts
Instagram, YouTube, TikTok — maximum reach and viral potential.YouTube integration / review
60–120 seconds — for consideration and more complex products.Posts, unboxings, UGC, contests
Ambassadorship — for trust, social proof, and long-term collaboration.Telegram
Native posts in topical channels.Advertising labeling is mandatory. Any integration in exchange for compensation (monetary or otherwise) is advertising, and we label it in accordance with the Law of Ukraine “On Advertising” (Art. 9) — hidden advertising is prohibited. We make the integration feel native yet transparently labeled: trust comes from a relevant influencer and an honest format, not from hiding the fact that it is advertising.
How we launch a campaign: process and timelines
Subheading: The campaign runs through six managed steps with agreed deadlines. Below is what happens and how long each stage takes, so you don’t confuse “work starts” with “the first post.”
Brief and goals
Niche, geo, goals, average order value, platforms.Strategy and KPIs
Formats, measurement setup. A preliminary media plan within 24 hours of the brief.Influencer sourcing and sign-off
With anti-fraud checks, a shortlist for approval. Roughly 5–7 days. This is where we lock the final budget.Creative, scripts, production
Briefs for the influencers, pre-moderation before it goes live.Posts and publication monitoring
Production and posts roughly 7–14 days.Report and optimization
Actuals against KPIs, conclusions for the next wave.Three different points in time (to avoid confusion): the agency starts work right after the brief; influencer sign-off takes 5–7 days; the first post comes after production. Interim updates are regular; the final report follows the end of the posts.
Case studies: how we scaled reach and sales
Subheading: For each case we show not “we made it look nice” but what changed in the business metrics and what we adjusted in the second wave.
Product launch via Reels
Reach and demand for a new product through a mix of micro- and macro-influencers.
Driving inquiries via promo codes
Traffic and inquiries through topical YouTube and Telegram integrations.
Sale and reputation work
Sales and awareness through Stories and UGC with a subsequent buyout of content rights.
Results and measurement: reach, traffic, sales
Subheading: Influencer advertising covers awareness, demand, traffic, and sales. We set KPIs at the start and show the actuals in the report — without “guarantees” or absolutes, because the result depends on the niche and the creative.
Data source
The influencer’s dashboard, the platform, GA4, CRM — recorded for every metric.Attribution
An agreed attribution window and model; promo codes and referral links for each influencer; de-duplication across platforms; we separate organic and paid reach.Sales
UTM records the clicks; full confirmation of sales comes through CRM/analytics, accounting for cookie consent and other touchpoints. UTM ≠ full confirmation of a sale.Report
A KPI-versus-actuals structure, links to the posts, CPM/CPV/CPE; the retention period for Stories stats is fixed in advance; the final report follows the end of the posts.Benchmarks are a guide, not a promise. We give real ER/CTR/CPM ranges segmented by platform, format, audience size, geo, and topic — a single shared ER for Stories/Reels/TikTok/YouTube is inaccurate.
How much influencer advertising costs in Ukraine
Subheading: The cost depends on the format, reach, creative complexity, and timelines. Our fee is a commission on the influencer budget; we send an exact estimate after the brief. Payment models: fixed fee per format/package · CPV/CPE · a mix with promo codes · a buyout option.
The agency’s commission on a campaign budget of up to $5,000 for influencers.
- Sourcing influencers to fit the brand's objectives
- Discussing cooperation terms
- Writing scripts and briefs
- Delivery monitoring
A reduced commission for larger campaigns — an influencer budget over $5,000.
- Sourcing influencers to fit the brand's objectives
- Discussing cooperation terms
- Writing scripts and briefs
- Delivery monitoring
What the estimate consists of: influencer fees + agency commission (20% / 15%) + production + taxes/VAT + analytics tools; separately and optionally — paid amplification. The advertising budget for influencers is paid separately from the commission. An exact personalized estimate — within 24 hours of the brief (preliminary media plan), and the final one — after the influencers are signed off.
Legal and reputational guarantees for the campaign
Subheading: Before an influencer goes live, we close the legal and reputational risks.
Review of past integrations
An analysis of the influencer’s past collaborations and potential conflicts with your competitors; if needed, category exclusivity in the contract.Reputational risks
Screening for controversial content before the collaboration starts.Content rights — specific parameters
Exclusive or non-exclusive license · term · territory · channels · the right to edit the video · paid media / partnership ads / whitelisting / Spark Ads · use on the website and marketplaces · a minimum period for keeping the post live. We separately distinguish UGC from content commissioned from the influencer.Operational cooperation terms
Cancellation and rescheduling policy · procedure for replacing an influencer · rules for returning the advance · liability for breaching the brief · retention periods for Stories/Reels/posts · deadline for handing over the stats · requirements for contests and giveaways.Regulated categories
Alcohol, gambling, financial, and medical products — a separate legal review of advertising rules, because the requirements are stricter.Advertising labeling
Correct, per the Law of Ukraine “On Advertising.”Who influencer advertising is for
Subheading: Influencer marketing works for launches, promotions, driving sales, collecting UGC, and reputation work — primarily in B2C, eCommerce, niche services, and local business.
For tests and higher trust: close contact with the audience, a lower entry threshold.
For scaling reach at the stage where the hypothesis is already confirmed.
Social proof works when the recommendation is relevant and honestly labeled: people trust the opinion of an influencer they trust, and transparent advertising labeling does not harm that trust.
Why clients choose Chyzh Agency
Subheading: We keep the process transparent at every stage — from selection to the final report.
Thorough selection and anti-fraud
You don’t pay for inflated profiles — every influencer is vetted before the shortlist.
Strategy with KPIs
A campaign for a business goal, not “posts for the sake of posts.”
Production and pre-moderation
Quality control of integrations before they go live.
Transparent reporting
Actuals against KPIs by UTM and promo codes.
Legal support
Contracts, content rights, correct advertising labeling.
Deadline discipline
Fast estimates: a preliminary media plan within 24 hours.
How to order influencer advertising
Subheading: Three steps to launching the campaign — from the request to a preliminary media plan within 24 hours.
Leave a request
With a short brief: niche, geo, goals, average order value, platforms.We’ll agree on goals and budget
On a 15-minute call we align on the goals and scope of the campaign.You get the media plan
A preliminary media plan and an estimated budget within 24 hours; the final one after the influencers are sourced.Ready to launch turnkey influencer advertising?
Leave a request — on a 15-minute call we’ll align on goals and budget and send a preliminary media plan with an estimated budget within 24 hours. No commitment.